Aramide Sarumoh is a budding star in the Nigerian music industry. The singer who came to limelight with her debut single, ‘Its Over’, spoke with IBUKUN AKINYEMI on her career and plans in the industry.
What have you been up to lately?
I recently released a video to my single It’s Over, which is doing well, and I’ve been working in the studio recording new songs and features.
And how has your musical career been so far?
I thank God, my career has been going great. I released two singles, some covers and a video. I’ve also performed at various events (mostly corporate shows) within and outside the country (Ghana, United Kingdom and Dubai).
As a young artiste, how do you manage all that?
No doubt fame can get into your head, but discipline and focus are key to everything we do in life. I also believe that with God on my side, I’ll keep my head up and stay focused and continue to lead a simple and real life.
Some say the music industry is more of hype than money. How true is that?
Well, everyone’s story is different and I can only talk about myself. What you see is what you get. Generally, there really is no need to claim what you don’t have. Remain humble and pray for God’s blessing.
In what genre would you place your music generally?
I call my music Afro Soul, because it’s a fusion of African beats and language with Soul music/soulful sound.
Do you think you have what it takes to continue in the music industry?
Yes, definitely, I believe I have the strength of continuity, persistence, consistency and hard work, which will eventually pay off. Aside that, my music is evergreen; it’s the type of music you want to listen to over and over again.
Who are your role models in the industry?
Banky W, Asa, Tuface, Nneka and a lot more.
Do you have any plan to quit music?
Of course not, music is my life and it’s what I have always wanted to do. I express myself through music. I sing about love, anger, woman aches, life, and so on.
It is usually difficult for female artistes to gain a foothold in the industry. What is your take on that?
On the contrary, I believe female artistes in Nigeria and in this industry are super-hardworking and we are already gaining grounds. Gone are the days when people relegated us to the background. In music, I believe gender has nothing to do with quality and hard work.
What has been your most memorable experience on stage?
For me, every experience on stage is a memorable one. But I love it when I sing and play the guitar. It’s the most awesome feeling ever. It has a way of preparing me for the next song, because it makes me comfortable and I call it my baby.
I recently released a video to my single It’s Over, which is doing well, and I’ve been working in the studio recording new songs and features.
And how has your musical career been so far?
I thank God, my career has been going great. I released two singles, some covers and a video. I’ve also performed at various events (mostly corporate shows) within and outside the country (Ghana, United Kingdom and Dubai).
As a young artiste, how do you manage all that?
No doubt fame can get into your head, but discipline and focus are key to everything we do in life. I also believe that with God on my side, I’ll keep my head up and stay focused and continue to lead a simple and real life.
Some say the music industry is more of hype than money. How true is that?
Well, everyone’s story is different and I can only talk about myself. What you see is what you get. Generally, there really is no need to claim what you don’t have. Remain humble and pray for God’s blessing.
In what genre would you place your music generally?
I call my music Afro Soul, because it’s a fusion of African beats and language with Soul music/soulful sound.
Do you think you have what it takes to continue in the music industry?
Yes, definitely, I believe I have the strength of continuity, persistence, consistency and hard work, which will eventually pay off. Aside that, my music is evergreen; it’s the type of music you want to listen to over and over again.
Who are your role models in the industry?
Banky W, Asa, Tuface, Nneka and a lot more.
Do you have any plan to quit music?
Of course not, music is my life and it’s what I have always wanted to do. I express myself through music. I sing about love, anger, woman aches, life, and so on.
It is usually difficult for female artistes to gain a foothold in the industry. What is your take on that?
On the contrary, I believe female artistes in Nigeria and in this industry are super-hardworking and we are already gaining grounds. Gone are the days when people relegated us to the background. In music, I believe gender has nothing to do with quality and hard work.
What has been your most memorable experience on stage?
For me, every experience on stage is a memorable one. But I love it when I sing and play the guitar. It’s the most awesome feeling ever. It has a way of preparing me for the next song, because it makes me comfortable and I call it my baby.
